Kia is very excited to announce that two of their vehicles, the 2016 Kia Optima and the 2016 Kia Sedona, have been honored by the Hispanic Motor Press Awards. They both were named as best cars of the year for Hispanic Families in their respective categories. This award comes after both vehicles were recognized by Kelley Blue Book and J.D. Power. They just keep racking up the accolades. Keep reading for more information on this award.
The Hispanic Motor Press Awards was started in 2010. They assemble a committee that vets 100 vehicles for awards through test drives, mass market availability and affordability data valuations. After gathering that data they also look at design, comfort, safety, economy, handling, performance, functionality, environmental requirements, driver satisfaction and value. The 2016 Kia Optima was honored in the Family Sedan category and the 2016 Kia Sedona was named the best minivan of the year.
“Passionately designed and obsessively crafted, the all-new Optima and our Sedona minivan appeal to families of all backgrounds by delivering world-class styling and quality, cutting-edge technology and tremendous value,” said Orth Hedrick, vice president of product planning, KMA. “The Hispanic market is an incredibly important audience for Kia as well as the entire auto industry, and this recognition from the Hispanic Motor Press Awards validates two of our most recently redesigned our vehicles as favorites amongst this group.”
Come check out the 2016 Kia Optima and the 2016 Kia Sedona at Folsom Lake Kia in the Sacramento area. There are also a variety of new and pre-owned Kia vehicles available. Our sales representatives will help you find the best vehicle to fit your lifestyle. We hope to see you soon!