Between Black Friday and Cyber Monday, Shopping sometimes we need a reminder to give back to our community during the holiday season. Giving Tuesday is an international movement founded in 2012 by New York’s 92nd Street Y in partnership with the United Nations Foundation. This movement is meant to bring people together to celebrate giving and kick-off the holiday giving season. Last year, more than 10,000 organizations in 46 countries came together to celebrate #GivingTuesday. This year Kia kicked off its campaign to support public schools nationwide through donorschoose.org. Keep reading for more information.

Three years ago, Kia began a partnership with donorschoose.org to match contributions made to eligible projects. They call this campaign the “citizen philanthropist” empowerment campaign. The goal is to raise over 1 million to support public schools before the end of 2014. Past year’s campaigns combined have raised over 5 million. This year includes requests from over 1,000 schools, asking for support for technology projects, writing projects and many, many more.

“Like DonorsChoose.org, Kia believes in contributing to a better future for all, and this latest campaign allows citizen philanthropists to make a difference in students’ lives for as little as $1,” said Charles Best, founder and CEO of DonorsChoose.org.  “#GivingTuesday is a simple idea, and thanks to Kia lending its support, this global celebration of a new tradition of generosity continues to grow.”

Folsom Lake Kia is proud of the work our brand is doing to support public schools through donorschoose.org. We are in the Sacramento area and we have a variety of new and pre-owned Kia vehicles on our lot for you to check out. We hope to see you soon!

2014 Kia Soul